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Research

  1. The iPhone opportunity: a visual update

    · · Research

    In yesterday’s talk Tim Cook described the opportunity he felt Apple faced. To readers of this blog this opportunity has been regularly illustrated, at least on a quarterly basis. Here is the iPhone opportunity relative…

  2. Tim Cook on the "Law of Large Numbers"

    · · Research

    Q: 37 million units of iPhones shipped. When do we run into the Law of Large Numbers? What are the growth opportunities coming up? A: 37 million is a big number. It was a decent quarter. It was 37 million — more than…

  3. The world's biggest startup

    · · Research

    Last year we began offering revenue and operating income comparisons between Apple and Microsoft. It was becoming evident that the iOS franchise was beginning to overtake both in revenue and profitability the Windows…

  4. Apple retail growth data

    · · Research

    Apple’s retail stores increased sales by nearly 60% in Q4. This is a dramatic though not unprecedented change from Q3’s 1% growth rate. The growth rate faithfully tracks iPhone releases as demonstrated in a post last…

  5. Hollywood by the numbers

    · · Research

    It’s perhaps fitting that an industry that produces illusions is in itself an illusion. The absence of public scrutiny of its finances and business model leads to a lot of myths or misconceptions. Some of these are…

  6. Third

    · · Research

    Apple reached the third place rank in total units shipped during last quarter. The following chart shows the ascent in rank. Apple achieved this with a total market share of about 9%. Second place Samsung has 22.6% so…