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Farshad

  1. The best worst case scenario

    · · Research

    Measuring bundle strength to estimate potential for iPhone disruption The iPhone was introduced as a bundle: an iPod, a Phone and an Internet Communicator. It went on to bundle a camera, a game console, an email client…

  2. Why do phones have cameras?

    · · Research

    Or, why do cameras have phones? In a retrospective on the iPhone Uno, I noted that the iPhone was launched with three “tentpoles:” a widescreen iPod, a Phone and an Internet Communicator. Effectively, a music player,…

  3. The best selling product of all time

    · · Research

    Measuring the iPhone Uno Ten years ago, I noted that the iPhone was the most popular product of all time. At the time, it had just crossed 1 billion units sold. This exceeded the quantities of other categories I…

  4. Apple’s Unpretentious Moonshot

    · · Research

    An Office Hours question, September 11, 2026. Q: Aside from the iPhone Pro & Duo, what was significant with Apple’s latest? We’ve had a lot of betas since WWDC, leading to OS 27. That’ll be big. People overall have been…

  5. Mac sales in Mainland China grew 63% in Q2

    · · Nota Bene

    Apple sold 1.2 million Macs in China for 10% market share in the second quarter of 2026. That compares to sales of 700,000 Macs and 7% market share in the second quarter of 2025. That’s annual growth of 63%. For…

  6. John Ternus Defends the Vision Pro

    · · Nota Bene

    It’s an anomaly. Pay attention to anomalies. In a new interview, Clique TV’s Mouloud Achour asked Ternus: “The Vision Pro: for you is it a test, a flop, or the first step to the future of what’s going to be…a computer?”…