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Market

  1. Positioning Lumia

    · · Research

    The US has reached 50% smartphone penetration. comScore data shows July penetration at 48.8% and a monthly growth in penetration of nearly 2 percentage points. Given the rate of growth, it’s nearly certain that we’ve…

  2. An interview about Microsoft's Surface

    · · Research

    This interview was conducted with Bruno Ferrari Editor of Exame magazine in Brazil. First, do you have forecasts for tablet market share including Microsoft for next years? (Apple, Android, Amazon etc)? I have some…

  3. How many Kindle Fires were sold?

    · · Research

    Last September I argued against the potential of the Kindle Fire acting as a low end disruption in the tablet market. Now that the first version of the product has reached is end of life, it’s time to review the…

  4. International Tablet of Mystery

    · · Research

    One of the remarkable patterns associated with the iPad has been its growth rate. Looking at the ramp of the product relative to the iPhone and iPod touch reflects this sense of raised expectations: At the same point in…

  5. American exceptionalism

    · · Research

    The second quarter showed continuing growth for Android with 19 points of share growth from a year ago. Only Windows Phone showed a gain y/y in share up 1.6 points to about 3%. In the same time, Bada lost half a point,…

  6. Measuring iOS as a gaming platform

    · · Research

    At this year’s WWDC Apple offered an update on Game Center accounts. The data we have so far is shown in the following graph. Before being acquired, another network, OpenFeint, announced 180 million iOS accounts in…

  7. How many iPhone “5''s will be sold?

    · · Research

    Phil Schiller stated (under oath) that when assessing sales for a new model of the iPhone, Apple used an easy shorthand: Each new generation sold approximately equal to all previous generations combined. That’s a helpful…

  9. How many Lumia phones were sold in the US?

    · · Research

    Nielsen and comScore survey US consumers through different methodologies, however they both try to paint a picture of the smartphone patterns of ownership and consumption. I regularly report on comScore’s data as it’s…