My Patrix site

Category

Nota Bene

  1. Mac sales in Mainland China grew 63% in Q2

    · · Nota Bene

    Apple sold 1.2 million Macs in China for 10% market share in the second quarter of 2026. That compares to sales of 700,000 Macs and 7% market share in the second quarter of 2025. That’s annual growth of 63%. For…

  2. John Ternus Defends the Vision Pro

    · · Nota Bene

    It’s an anomaly. Pay attention to anomalies. In a new interview, Clique TV’s Mouloud Achour asked Ternus: “The Vision Pro: for you is it a test, a flop, or the first step to the future of what’s going to be…a computer?”…

  3. Refurbishing the Innovator’s Dilemma

    · · Nota Bene

    An Office Hours question asked by Fred S., September 11, 2026. Q: Will Apple follow what carmakers have done with certified pre-owned, taking the phones returned through Apple Upgrade, putting them in a nice package and…

  4. Siri, not a companion, by design.

    · · Nota Bene

    An Office Hours question asked by Bob V., September 11, 2026. Q: When wrong answers came from ChatGPT under the original integration, Apple could say it was ChatGPT’s problem. Now AI is integrated into the OS itself.…

  5. The iPhone Duo: theater, not specs

    · · Nota Bene

    An Office Hours question asked by Fred S., September 11, 2026. Q: One theme about the iPhone Duo seems underreported: pleasure, prestige, the pride of ownership. It’s always been there with Apple products, but being the…

  6. What happens when smartphones become too good?

    · · Nota Bene

    Thoughts just before the Duo launched The smartphone industry has spent much of its history persuading consumers that the device in their pocket could be substantially better. Cameras improved, screens sharpened, and…

  7. Apple Watch Is Growing in a Shrinking Market

    · · Nota Bene

    Global smartwatch shipments fell 4% year over year in the second quarter. However, Apple’s shipments climbed 14%, the fastest growth among the five largest brands. Its global market share increased to 20.1% from 17%…