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Research

  1. Feature Tablets

    · · Research

    Andrian Georgiev, a reporter from the Bulgarian business newspaper “Capital weekly” wrote an article for which he asked me some questions. My answers are below. The article is available here (Bulgarian). Q: How many…

  2. The trouble with halos

    · · Research

    The Mac grew at 28% while the overall PC market contracted at 3%. The Mac has outperformed the PC market overall for 20 consecutive quarters. Prices increased sequentially and year-to-year. I’ve mentioned the increasing…

  3. Combating superlatives fatigue

    · · Research

    The following chart shows Apple’s growth for net sales and earnings over the last few years. I’ve used a grading system with color coding to show bands of growth. It’s easy to become de-sensitized to the scope of these…

  4. When exceptional growth is not an exception

    · · Research

    Apple’s last quarter’s sales growth was an impressive 83%. It was not as high as the 92% earnings rise because there was a higher mix of iPhones this quarter than in the past. The iPhone is the most profitable product in…

  5. The Apple Growth Scorecard

    · · Research

    Apple’s revenue for the first quarter was $24.7 billion, which at 83% was the largest quarterly revenue growth they ever experienced. Operating margin was an all-time high of almost $7.9 billion, representing 31.9% of…